Taylor Swift has dominated the global streaming charts in 2024, being the most streamed artist in the UK for the second year in a row. Her album “The Tortured Poets Department: The Anthology” topped the charts with 31 tracks. In addition to this, Taylor also had two more albums in the Top Ten most streamed albums in the UK, including “1989 (Taylor’s Version)” and “Lover.” Despite the rise of artists like Charli XCX, no home-grown talent made it onto any of the Top Ten charts in the UK.
Globally, Taylor Swift continued her reign as the most streamed artist on earth, accumulating 26.6 billion streams worldwide. This was followed by The Weeknd and Bad Bunny at No2 and No3. Taylor’s album “The Tortured Poets Department: The Anthology” was also the most streamed album globally. The most streamed song in the UK came from Noah Kahan’s album “Stick Season.” However, no home-grown talent made it to the charts despite the success of artists like Charli XCX.
Personal streaming data from the Bizarre team revealed that Taylor Swift, Kacey Musgraves, and Charli XCX were among their top artists. Taylor Swift’s album “The Tortured Poets Department: The Anthology” and songs like “Fortnight (ft Post Malone)” were popular choices among the team members. While Charli XCX’s cult record “Brat” didn’t make it to the Top Ten charts, her fanbase continues to grow. Jack in particular spent a concerning amount of time listening to Taylor Swift, putting him in the top 0.5 per cent of global fans.
In the UK, rock and indie tracks like Arctic Monkeys’ “I Wanna Be Yours” and Radiohead’s “Creep” were among the top tracks. Metal tracks from bands like Black Sabbath and Bring Me The Horizon ranked high on the charts as well. Top rap artists included Central Cee, Dave, and AJ Tracey, among others. Despite the lack of home-grown talent on the global streaming charts, the UK music scene continues to thrive with a diverse range of genres and artists making their mark on the industry. Overall, Taylor Swift’s dominance in the streaming world reflects her enduring popularity and influence as a global music icon.