James Lee Williams, professionally known as The Vivienne, the celebrated winner of the inaugural season of RuPaul’s Drag Race UK, tragically passed away on January 5, 2025, leaving behind a legacy of wit, glamour, and profound impact on the drag community and beyond. The announcement, delivered by The Vivienne’s publicist, Simon Jones, sent shockwaves through social media and the entertainment world, prompting an outpouring of grief and tributes from fans, fellow drag performers, and celebrities alike. Jones’s statement emphasized the profound loss felt by The Vivienne’s family, highlighting the pride they held for their son, brother, and uncle’s accomplishments. He requested privacy for the grieving family and refrained from disclosing further details surrounding the circumstances of the death.
The Vivienne’s ex-husband, David Ludford, with whom she shared a seven-year relationship and marriage before their separation in 2023, released a heartfelt statement following the news. Despite their divorce, Ludford’s words conveyed the enduring love and profound impact The Vivienne had on his life. He described The Vivienne as having taught him the true meaning of love, expressing both grief and a sense of guilt for feeling such profound sadness given their separation. He emphasized the depth of their connection, asserting that their love for one another would always remain. Their initial meeting in Gran Canaria in 2017 sparked an immediate connection, fueled by a shared passion for drag, with Ludford running a wig company, Drag Helmet Wigs. Their love story culminated in a unique wedding ceremony held in a licensed London nightclub in 2019.
The Vivienne’s victory on RuPaul’s Drag Race UK marked a pivotal moment in the UK drag scene. The show, hosted by the iconic RuPaul and featuring Michelle Visage, Alan Carr, and Graham Norton as judges, provided a platform for The Vivienne’s sharp wit, impeccable fashion sense, and undeniable charisma to shine. The Vivienne’s quick-witted humor and high-fashion looks captivated audiences and judges alike, cementing their status as a drag superstar. The win not only launched The Vivienne’s career but also paved the way for greater visibility and acceptance of drag in mainstream British culture.
Beyond the glitz and glamour of the stage, The Vivienne’s impact extended far beyond the realm of entertainment. The Vivienne served as a beacon of hope and inspiration for countless individuals, particularly within the LGBTQ+ community. Their journey of self-expression and embracing individuality resonated with many, fostering a sense of community and acceptance. This role as a role model was further exemplified by their advocacy work and outspokenness on important social issues, solidifying their status as not just a drag queen but a true icon.
Michelle Visage, a judge on RuPaul’s Drag Race UK, joined the chorus of voices paying tribute to The Vivienne, describing the late drag artist as a “beacon to so many.” Visage recalled witnessing The Vivienne’s West End debut, a testament to their talent and versatility. Other celebrities, including Perrie Edwards of Little Mix and television personality Ashley Roberts, also expressed their condolences and admiration for The Vivienne’s contributions to the entertainment world. The outpouring of grief from such diverse figures underscores the widespread impact The Vivienne had on popular culture and beyond.
The Vivienne’s untimely passing leaves a void in the entertainment world and the hearts of many. However, their legacy as a talented performer, a beacon of hope, and a champion for self-expression will continue to inspire and uplift. The Vivienne’s journey, from winning the first UK series of RuPaul’s Drag Race to becoming a beloved figure in British culture, serves as a testament to the power of embracing one’s true self and the impact a single individual can have on the world. Their story reminds us of the importance of celebrating individuality, advocating for equality, and spreading love and acceptance.