Sky, a leading broadcaster, is enhancing its customer loyalty program, Sky VIP, with a new enticing offer: four months of ad-free access to the popular streaming app, STV Player. This perk, available to both existing and new STV Player users, allows Sky customers to enjoy thousands of hours of ad-free entertainment, including a vast library of TV shows, boxsets, movies, and classic episodes of the beloved British soap opera, Brookside. This represents a significant saving of £16, as the ad-free subscription typically costs £3.99 per month. This offer underscores Sky’s commitment to providing added value to its subscribers through the Sky VIP program, which routinely offers a range of exclusive perks, from preview cinema tickets and complimentary treats to now, enhanced streaming experiences.
STV Player, a free streaming service supported by advertising, boasts a diverse and compelling content library. It’s the exclusive streaming home for classic Brookside episodes and features a growing selection of original content, including the gripping Scottish thriller miniseries, “The Victim,” starring Kelly Macdonald. While the standard STV Player experience includes advertisements, this limited-time offer through Sky VIP elevates the viewing experience by removing all interruptions, providing seamless access to a rich catalog of entertainment. This partnership between Sky and STV Player not only benefits Sky customers but also expands the reach and potential audience for STV Player.
The four-month ad-free access offer is available to Sky customers until the end of March. To redeem this offer, users must download and utilize the MySky app. Within the app, navigate to the VIP tab located at the bottom of the screen. Then, proceed to the “Offers, Gifts & Discounts” section, where the STV Player offer will be displayed. It’s important to note that this is a time-limited promotion, and users should cancel the ad-free subscription before the four-month period concludes if they do not wish to continue with the paid service. Failure to cancel will result in the standard monthly charges being applied.
Beyond the STV Player offer, Sky VIP provides a continuous stream of benefits for its members. Cinema enthusiasts can gain access to free preview screenings of upcoming movies and special showings of previously released films. Current available screenings include “Saturday Night,” “Flow,” and “The Lego Movie.” These tickets are allocated through a ballot system, so participation doesn’t guarantee entry. However, it presents an exciting opportunity to experience films before their general release or revisit favorites on the big screen. The screening locations are typically varied to cater to a wider audience.
Further enriching the cinematic experience for Sky Cinema subscribers is the weekly offer of two complimentary tickets to any film showing at Vue cinemas. This substantial perk adds significant value to the Sky Cinema subscription, allowing subscribers to regularly enjoy the latest blockbusters and cinematic offerings. These ongoing benefits highlight Sky’s commitment to providing a comprehensive entertainment package that extends beyond traditional television viewing.
Sky’s strategy of offering exclusive perks through its Sky VIP program reinforces customer loyalty and enhances the overall value proposition of its services. By partnering with other entertainment providers like STV Player and Vue Cinemas, Sky expands the entertainment ecosystem available to its subscribers, creating a more engaging and rewarding experience. These ongoing offers and promotions incentivize customers to maintain their Sky subscriptions and actively engage with the Sky VIP program, fostering a stronger connection between the brand and its customer base. The STV Player offer, in particular, provides a timely opportunity for viewers to explore a new streaming service and enjoy a diverse range of content without the interruption of advertisements.
